Est. Stockholm 1991 Nitty Gritty
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Sophie#1234567+

Tags: Womenswear

“A modern career woman with her full life and her natural born urge for style…”

It sounds like Saskia Kruis describing a true grit girl when giving her explanation of the target customer for the brand Sophie#1234567+. This new, up and coming brand showed their first collection as recently as for the season of fall 2011/2012

With a great self-confidence in the design process, Sophie tries to fill the gap between daily work wear and party starting evening elegance. You should be able to be stylish, comfortable and leave work to hit your favourite night spot directly without having to go home and change in between. Isn't that simply the best!

And you grit girl, don't miss out that it's fathers day on Sunday.

You are truly the best!

The Bench - Lords of Hometown

The Bench - Lords of Hometown

Bits And Pieces

You know when you ask a person if they are good at something and they shyly look away, mumbling something about; "Yeah, I guess I'm ok at it…". The only thing you can know for sure when getting that kind of answer is that the person is hell of a something, probably pro...

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The Bench - Adam & Jen

The Bench - Adam & Jen

Bits And Pieces

This is Adam and Jen. We had the pleasure of their visit in the Nitty Gritty men- and women stores the other day, flying in all the way from San Francisco. Adam was wearing a very nice Barena Venezia coat and we started chatting with him about it. It turned out that he works for the store Unionmade in San Francisco, a store well known for it´s genuine offerings of high quality clothing, not too far from our concept and how we work with our own Nitty Gritty Stores...

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The Bench - Tim Dörpmund

The Bench - Tim Dörpmund

Bits And Pieces

The fashion journalist Tim Dörpmund was in Stockholm for the first time the other day. He came to visit Nitty Gritty to interview our Creative Director Hugo. Tim works for the German magazine TextilWirtschaft, a daily newspaper covering everything from stats to trends in the global shoe- and textile industry.

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 Nitty Gritty Entertainment System…

Nitty Gritty Entertainment System…

Bits And Pieces

You have got to check out our website. Nitty Gritty is first and foremost a retail and agency business, but we are also children of our time. Today we are happy about the possibility we have to work our way around as stylists, bloggers, DJ’s, photographers and digital magazine producers. Because that’s pretty much what it is to run an online business if you want to entertain, inspire, educate and involve people that share our passion and interest for style, culture and clothing. The result is right here, where you are now, at www.nittygrittystore.com

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Nitty Gritty Store Hours #5 – Art Alfie

Nitty Gritty Store Hours #5 – Art Alfie

Bits And Pieces

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The Bench - Namktyu Chun

The Bench - Namktyu Chun

Bits And Pieces

Our eyes are well educated in the fashion scouting game. For example, we could easily spot a Doctoral Researcher in Fashion from quite some distance. Of course it helps if he´s wearing a bright yellow raincoat. Namktyu Chun from New York “stopped by” the Nitty Gritty Menswear store the other day on his way to Helsinki...

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Roll on towards lazier days…

Roll on towards lazier days…

Bits And Pieces

We are heading towards lazier days, summer season means vacation and vacation means dressing down without loosing style.

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The Bench - Maj-La Pizzelli

The Bench - Maj-La Pizzelli

Bits And Pieces

A true grit girl is Maj-La Pizzelli. After spending a major part of her career building a strong design and production organization at iconic Swedish fashion brand Filippa K she decided that the time had come to try to fly on her own…

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The Bench - Niclas Lydeen

The Bench - Niclas Lydeen

Bits And Pieces

Niclas Lydeen is a Swedish visual artist and Art Director and founder of the perfume brand Agonist. Niclas and his wife Christine founded the label in 2008 and have had great success internationally getting in to some of the worlds finest boutiques and department stores. When they now decided to also launch their label in their home country they choose Nitty Gritty as their exclusive independent partner.

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The Bench - Vu Bui

The Bench - Vu Bui

Bits And Pieces

Vu Bui is one of our best and friendliest regulars. He and his girlfriend Lydia, who by the way has promised herself only to buy her clothes from our Women’s store, always bring some good American spirit when they drop by. Vu is Chief Operating Officer at Mojang, makers of Minecraft, here in Stockholm and travels a lot, but always visits us when he is in town.

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The Bench - Roland Philippe Kretzschmar

The Bench - Roland Philippe Kretzschmar

Bits And Pieces

Roland has been a loyal Nitty Gritty customer since the very beginning back in 1991. But this day, when we caught him on The Bench, his main purpose of visiting Krukmakargatan wasn´t to shop for new clothes, but to collect the latest issue of the Japanese Outdoor Fashion Magazine “Go Out”, sold by our shop neighbour Papercut. Thanks for stopping by Roland!

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The Bench - Lydia Winters

The Bench - Lydia Winters

Bits And Pieces

One of our sweetest regulars is Lydia Winters, with the totally cool job title Director of Fun at Mojang - the company behind game sensation Minecraft. She has the natural quality of making people feel good in her presence, so we love every time she walks through the door of the store. And we are so happy when she tells us that she treasures the pieces she has bought from us season after season, this is just they way to do it Nitty Gritty style – invest in what you will love for a long time to come. Thanks so much for lending us your style on The Bench today, Lydia!

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Parisian Chick or British Sophistication…

Parisian Chick or British Sophistication…

Bits And Pieces

Well, maybe you are a little bit of both, or maybe you are all in with one look but at different occasions? Intellectual librarian at day and French gypset at night.

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The Bench - Gisela Rydberg

The Bench - Gisela Rydberg

Bits And Pieces

This is Gisela Rydberg. She works at Nitty Gritty. Well actually she doesn't, but she's hanging out here a lot and she lives just up the street from our stores so she's more or less like one of us.

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I have nothing to do if you take making clothes away from me…

I have nothing to do if you take making clothes away from me…

Bits And Pieces

… says Ichiro Nakatsu from Osaka. As a young boy he used to go to the America-Mura (American Village) area of his home town and visit the vintage store located there. At the time they offered a great selection of American casualwear such as numerous variations of five pocket denims, button down shirts, Hawaiian shirts, military pants and jackets. He did this with the purpose of finding something as beautiful, comfortable and well aging as his childhood overalls made of Cone Mill denim cloth.

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